Lead Generation Specialist
Confidential Company
Posted on 25 Aug
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Experience
3 - 8 Years
Job Location
Education
Bachelor of Business Administration(Management), Bachelor of Arts(PR/Advertising)
Nationality
Any Nationality
Gender
Any
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Develop and execute targeted lead generation strategies to identify potential customers across various channels, including social media, email campaigns, and webinars.
- Utilize advanced CRM tools to track and analyze lead data, ensuring accurate reporting and effective follow-up strategies.
- Conduct thorough market research to uncover industry trends and competitive intelligence, influencing the overall lead generation approach.
- Collaborate with the marketing team to create compelling content that attracts and engages potential leads, driving higher conversion rates.
- Engage in proactive outreach, including cold calling and networking, to establish relationships with prospects and gather valuable insights.
- Nurture leads through personalized communication and follow-up tactics, effectively moving them through the sales funnel.
- Measure and report on the effectiveness of lead generation campaigns, providing actionable insights and recommendations for improvement.
- Continuously optimize lead generation processes based on performance metrics and feedback from the sales team.
- Participate in industry events and conferences to network and promote the company's offerings, enhancing brand visibility.
- Stay updated with the latest lead generation tools and techniques, implementing innovative strategies to stay ahead of the competition.
Desired Candidate Profile
- Bachelor's degree in Marketing, Business, or a related field, providing a solid foundation in lead generation principles.
- Minimum of 2-3 years of experience in lead generation or sales development, demonstrating a track record of achieving targets.
- Proven experience with CRM software, such as Salesforce or HubSpot, showcasing technical proficiency in managing leads.
- Familiarity with digital marketing concepts and tools, enabling effective collaboration with marketing teams.
- Strong analytical skills, with the ability to interpret data and make informed decisions to enhance lead generation efforts.
- Excellent communication skills, both verbal and written, to effectively engage with prospects and convey value propositions.
- A results-oriented mindset, with a passion for meeting and exceeding lead generation goals.
- Creative problem-solving abilities, allowing for innovative approaches to overcome challenges in the lead generation process.
- Ability to work independently and as part of a team, demonstrating flexibility in a fast-paced environment.
- Fluency in English and proficiency in an additional language preferred, facilitating communication with diverse customer bases.
Employment Type
- Full Time
Company Industry
Department / Functional Area
Keywords
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Confidential Company
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