Digital Marketing & E-commerce Manager

Client of Michael Page

• Develop and execute digital marketing campaigns to drive traffic and conversions on e-commerce platforms.
• Oversee the day-to-day operations of the company's e-commerce website, ensuring optimal functionality and user experience.
• Analyse online sales performance and provide actionable insights to improve revenue streams.
• Collaborate with cross-functional teams to align marketing strategies with business objectives.
• Manage and optimise paid advertising campaigns across various digital channels.
• Ensure SEO best practices are implemented to improve organic search rankings.
• Monitor industry trends to identify new opportunities for growth and innovation.
• Track and report on key performance metrics to measure the success of digital initiatives.

A successful Digital Marketing & E-commerce Manager should have:

• A degree in Marketing, Business, or a related field.
• Proven experience in managing e-commerce platforms within the retail industry.
• Strong knowledge of digital marketing tools and platforms, including SEO, SEM, and social media advertising.
• Excellent analytical skills to interpret data and drive decision-making.
• Experience in optimising user experience on digital platforms.
• The ability to manage multiple projects and meet deadlines effectively.
• Strong communication and collaboration skills to work with diverse teams.