D2C Channel Manager

Glanbia

Employer Active

Posted on 19 Sep

Experience

5 - 7 Years

Job Location

Dubai - United Arab Emirates

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

1. D2C Business Strategy & Execution.

  • Own the P&L for the D2C channel.
  • Develop and implement a comprehensive growth roadmap for Optimum Nutrition owned e-commerce platform.
  • Identify new digital opportunities and emerging trends to stay ahead in the D2C space.

2. Online Store & Platform Management

  • Oversee day-to-day operations of the brand s D2C website including product catalogue management, UI/UX, pricing, offers, and merchandising.
  • Partner with external Fulfilment Partner as well as Internal cross-functional teams (tech, supply chain, legal, CS) to ensure seamless backend and frontend performance.
  • Drive acquisition, conversion, and retention through customer-centric design and experience.

3. Campaigns & Consumer Marketing

  • Plan and execute marketing campaigns (performance, email, social, influencer) in collaboration with internal marketing and external agency teams.
  • Leverage content, storytelling, and product education to boost traffic and engagement.

4. Data & Analytics

  • Monitor and analyse site performance, consumer behaviour, marketing KPIs, and conversion metrics.
  • Use insights to optimize campaigns, user experience, product placement, and digital funnels.

5. Cross-Functional Collaboration

  • Collaborate with brand, product, supply chain, finance, and global teams to ensure alignment of the D2C strategy with business priorities.
  • Ensure inventory health, customer SLAs, and financial discipline across channels.

Desired Candidate Profile

Qualification & Experience Requirements

  • Bachelor s degree in Business, Economics, Marketing, or related field.
  • 5 7 years of experience in digital commerce, preferably with D2C brands in FMCG/nutrition/consumer/beauty/premium goods.
  • Proven track record in running end-to-end D2C operations.
  • Strong analytical, commercial, and project management skills.
  • Experience working with CMS, CRM tools, and marketing automation platforms.

Success Metrics:

  • D2C Revenue and Profitability Targets
  • Website Traffic, Conversion Rate & CAC
  • Customer Retention & LTV
  • Campaign ROI and Engagement Rates
  • On-time & accurate order fulfilment

Preferred Attributes:

  • Passion for health, wellness, and fitness.
  • Entrepreneurial mindset with a strong sense of ownership.
  • Ability to operate in a fast-paced, matrixed global environment.

Company Industry

Department / Functional Area

Keywords

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Glanbia


https://www.talentmate.com/jobs/uae/dubai/d2c-channel-manager-gcc/2509-5392-2