Biologics Brand Director

AstraZeneca

Accountabilities

As the Biologics Brand Director, you will lead the Respiratory Biologic portfolio commercial operations for International, aligning with global guidelines. Youll lead the implementation of Respiratory & Immunology (R&I) product marketing strategies and promotional programs in collaboration with Global R&I teams and local cross-functional teams. This pivotal role involves setting strategies to achieve business goals, improve sales, profit, and market share for current and future products.

• Represent the International region for Respiratory Biologics into global, driven by insights from priority markets
• Define and localize International Therapeutic Area priorities and market expectations
• Lead the development and planning of pre-launch and launch strategy according to set goals, ensuring launch readiness for future brands
• Define core brand metrics and regularly monitor performance in International Markets
• Apply and generate insights to adopt a patient-centric brand strategy and campaign
• Provide hands-on and strategic leadership in driving robust implementation in key markets
• Maintain an in-depth understanding of local stakeholder networks and priorities, ensuring tactics are aligned
• Support capability building in key markets and lead multi-stakeholder relationships across various geographies
  
  

Essential Skills/Experience

• Proven experience as a Business Unit Director or in an equivalent commercial/leadership role within the pharmaceutical or healthcare industry, with a track record of building and leading high-performing teams in MC, Area or multi-country settings.
• Exceptional strategic and commercial acumen, with demonstrated success in developing and executing brand strategies that deliver significant business growth, especially at portfolio and above-country levels.
• Extensive experience in brand marketing and product launches, including oversight of multi-market launches and lifecycle management in complex, competitive environments.
• Understanding of commercialisation, pricing strategy, market access, and the regulatory landscape across diverse geographies, ideally with exposure to inhaled therapies or within respiratory/COPD therapeutic areas. You have had people management experience with the agility to lead and communicate across geographical and cultural boundaries in multiple time zones
• Superior leadership, change management, and influencing skills, with the ability to guide, inspire, and develop cross-functional and cross-cultural teams to deliver on ambitious brand objectives.
• Outstanding stakeholder management and communication skills, able to partner with executive leaders, external partners, and regional teams while navigating the sensitivities of international business.
• Strong analytical and financial acumen, able to translate data and market insights into robust business cases and drive measurable commercial outcomes.
• Graduate degree in Sciences, Business, or related discipline; MBA or equivalent post-graduate business qualification
• Experience in brand marketing and solid understanding of commercialization and access to market, especially in emerging markets
• Project management skills with the ability to lead, plan, and drive the execution of business strategy and tactics
• Extensive experience in product launches
  
  

Desirable Skills/Experience

• Previous experience in the pharmaceutical industry at an above-country role or in more than one market
• Commercial experience in emerging markets including understanding of various healthcare systems and Regulatory, Access & Medical aspects of pharmaceutical industry
• Experience with pricing and market access in several types of emerging markets
• Recent and extensive therapy area knowledge
  
  

In Office Requirement

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. Thats why we work, on average, a minimum of three days per week from the office. But that doesnt mean were not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.