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Job Description
Roles & Responsibilities
Key Responsibilities:
• Develop and execute creative social media strategies tailored for platforms including Instagram, TikTok, Facebook, and LinkedIn.
• Plan, create, and publish engaging photo, video, and story content (both curated and original).
• Monitor trends, insights, and competitors to keep our digital presence fresh and relevant.
• Manage community engagement, responding to comments and DMs in a brand-appropriate tone.
• Collaborate with photographers, videographers, influencers, and PR teams.
• Track performance using analytics tools and generate regular performance reports.
• Support seasonal campaigns, new launches, and event coverage.
Requirements:
• 5 years of experience in similar role, ideally in the hospitality sector.
• Strong portfolio of social media content (including reels, photography, and copywriting).
• Excellent understanding of Dubai's F&B scene and digital audience behavior.
• Proficiency in content creation tools (e.g. Canva, Adobe Suite, CapCut, etc.)
• A creative thinker with excellent communication and time management skills.
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Meliora Hospitality