Senior Media Buyer

Alahram Cookware

Posted on 22 Sep

Experience

5 - 10 Years

Job Location

Alexandria - Egypt

Education

Any Graduation()

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

- Develop and implement advanced paid advertising strategies tailored to the home appliances market.

- Plan, launch, and manage paid campaigns across multiple platforms (Facebook, Instagram, Google, YouTube, TikTok, LinkedIn, etc.).

- Ensure campaigns are highly targeted to reach the right audience segments and maximize conversions.

- Manage and optimize media budgets effectively to achieve KPIs, ROI, and strong monthly sales targets.

- Conduct market, audience, and competitor research to identify opportunities, trends, and best practices.

- Monitor, analyze, and optimize campaign performance on a daily basis with actionable insights.

- Collaborate closely with the sales, marketing, and content teams to align campaigns with overall business objectives.

- Prepare regular reports with performance analysis, insights, and recommendations for improvement.

- Stay up to date with industry trends, platform updates, and digital marketing innovations.

- Consistently achieve and exceed aggressive monthly and quarterly targets.

Desired Candidate Profile

- Minimum 3 5 years of proven experience as a Media Buyer, preferably in home appliances, cookware, or retail sector.
- Strong expertise in digital platforms (Facebook, Instagram, Google, TikTok, etc.).
- Deep knowledge of audience segmentation, targeting, and remarketing strategies.
- Track record of achieving and exceeding sales and marketing targets.
- Excellent analytical skills with the ability to optimize campaigns based on KPIs.
- Strong communication, negotiation, and leadership skills.

Company Industry

Department / Functional Area

Keywords

  • Senior Media Buyer

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