Senior Digital Marketing and Copy Writer
Core Wave Agency
Employer Active
Posted 12 hrs ago
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Experience
2 - 7 Years
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Develop and execute multi-channel digital marketing strategies (SEO, SEM, social media, email, content marketing).
Plan, launch, and optimize paid advertising campaigns across Google, Meta, LinkedIn, and other platforms.
Own performance metrics, analyze data, and continuously optimize campaigns for ROI and CAC reduction.
Write high-quality, persuasive copy for ads, landing pages, email campaigns, social media, product pages, and website content.
Ensure brand voice consistency across all communication channels.
Collaborate with designers and creative teams to produce compelling marketing assets.
Create content calendars and oversee content production for campaigns and digital channels.
Conduct audience, competitor, and market research to inform targeting and creative strategies.
Use A/B testing to improve conversion rates across funnels and landing pages.
Collaborate with sales and product teams to align messaging and develop high-converting funnels.
Manage marketing automation tools (HubSpot, Mailchimp, Active Campaign, etc.).
Utilize analytics platforms (Google Analytics, Search Console, Meta Pixel, etc.) to track and report performance.
Oversee SEO optimization efforts, including keyword research, on-page improvements, and content planning.
Desired Candidate Profile
Bachelor s degree in Marketing, Digital Marketing, Communications, or a related field.
2-5 years of experience
Proven experience managing and scaling paid digital campaigns.
Strong understanding of SEO/SEM, Google Ads, Meta Ads, and other digital platforms.
Hands-on experience with analytics and tracking tools.
Excellent communication, analytical, and project management skills.
Creative mindset with the ability to innovate and solve problems.
Company Industry
- Advertising
- PR
- Event Management
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Senior Digital Marketing And Copy Writer
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