Senior Business Developer

Inovola

Job Overview:

As a Senior Business Developer at Inovola, you will focus on identifying and generating new business opportunities to fuel the company s growth. Your primary responsibility is lead generation, which involves researching potential clients, building relationships, and converting prospects into long-term partners. This role requires a strategic mindset, excellent communication skills, and the ability to identify market trends and opportunities for Inovola s software solutions and services.

Roles & Responsibilities:

Lead Generation:

• Identify and research potential clients within target industries.
• Build and maintain a pipeline of qualified leads through online research, networking, and other tools.

Outreach & Engagement:

• Develop and execute outreach campaigns.
• Initiate conversations with prospects to understand their business needs and introduce Inovola s offerings.

Client Qualification:

• Assess and qualify leads to ensure they align with Inovola s target client profile.
• Schedule and coordinate meetings or demos between prospects and the sales team.

Market Analysis:

• Stay updated on industry trends, competitor activities, and market opportunities.
• Provide insights and recommendations to refine lead generation strategies.

Collaboration:

• Work closely with the sales and marketing teams to align on goals and messaging.
• Share feedback from prospects to help tailor Inovola s services and solutions.

Reporting & Optimization:

• Maintain accurate records of lead activities and progress in the CRM system.
• Analyze lead generation data to improve processes and outcomes.

Required Skills:

Lead Generation Expertise:

• Proven experience in researching and building a pipeline of high-quality leads.

Excellent Communication:

• Strong verbal and written communication skills for engaging with prospects.

Sales Acumen:

• Ability to identify and match client pain points with Inovola s solutions.

Research Skills:

• Proficiency in using online tools and platforms to identify and evaluate potential leads.

CRM Proficiency:

• Familiarity with customer relationship management (CRM) software to track and manage leads.

Team Collaboration:

• Comfortable working in a team-oriented environment with sales and marketing professionals.

Analytical Thinking:

• Ability to interpret data and trends to refine lead generation strategies.

Self-Motivation:

• A proactive approach to identifying and pursuing new business opportunities.

Education & Experience:

• Bachelor s degree in Business Administration, Marketing, or a related field.
• Previous 5+ years of experience in business development, lead generation, or sales in the tech or software industry is mandatory.
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