Senior Account Manager "BTL Marketing"

Al-Kayan Group

Employer Active

Posted 11 hrs ago

Experience

2 - 6 Years

Job Location

Cairo - Egypt

Education

Bachelor of Commerce(Commerce)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Client Relationship Management
    - Act as the primary contact for clients especially in the Real Estate and Pharma industries.
    - Provide strategic consultation while ensuring hands-on execution and client satisfaction.
  • BTL Campaign Leadership
    - Lead the execution of BTL activities, including: (Exhibitions & on-ground activations - Corporate events & product launches - Internal branding projects - Media production initiatives).
  • Strategic Planning & Briefing
    - Translate client needs into actionable briefs.
    - Guide internal brainstorming and creative strategy sessions.
  • Project & Budget Management
    - Create project timelines and detailed cost estimates.
    - Monitor campaign profitability and ensure efficient resource use.
  • Cross-Department Coordination
    - Collaborate with creative, production, operations, and media teams to deliver high-quality work on time and within budget.
  • On-ground Supervision & Quality Control
    - Supervise on-site setups and event executions to maintain top-tier quality standards.
  • Business Development & Upselling
    - Identify organic growth opportunities within existing accounts.
    - Support account expansion through referrals and upselling.

Desired Candidate Profile

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 4+ years of account management experience, with at least 2 years in BTL activations, events, and exhibitions.
  • Proven track record in managing 360 BTL campaigns, including both production and operations.
  • In-depth knowledge of the Egyptian BTL/event market and vendor landscape.
  • Strong leadership and organizational skills.
  • Excellent communication, negotiation, and presentation abilities.
  • Ability to manage multiple projects and cross-functional teams under pressure.

Company Industry

Department / Functional Area

Keywords

  • Senior Account Manager "BTL Marketing"

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