Public Relations Officer

Talentmate

Responsibilities

• Develop and implement strategic public relations campaigns to enhance the company s image.
• Maintain a positive public perception through tailored communication strategies and campaigns.
• Stay abreast of, and respond to, trends and current events that impact the company.
• Communicate company goals and initiatives to stakeholders through various media channels.
• Draft press releases, speeches, and other public communications for the organization.
• Coordinate interviews and create speaking opportunities for company representatives.
• Develop and manage relationships with media representatives and industry professionals.
• Oversee the company s social media presence and craft engaging content strategies.
• Monitor media coverage and measure the impact of public relations campaigns.
• Manage crisis communications, addressing sensitive issues to protect the company's reputation.
• Organize and attend promotional events to enhance public engagement and visibility.
• Collaborate with marketing teams to ensure consistency in external communications.

Requirements

• Bachelor s degree in Public Relations, Communications, Journalism, or related field.
• Proven experience in public relations or a similar communications role.
• Exceptional verbal and written communication skills are essential.
• Strong networking skills to build relationships with media and stakeholders.
• Ability to manage multiple projects and meet tight deadlines effectively.
• Proficiency in using social media platforms for public engagement and communication.
• Experience in crisis management and the ability to maintain composure under pressure.