Performance Marketing Specialist

Urban Ridge Supplies

Employer Active

Posted 17 hrs ago

Experience

3 - 7 Years

Job Location

Egypt - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Campaign Strategy & Execution

  • Plan, launch, and optimize acquisition and activation campaigns across paid search, social, display, and programmatic channels.
  • Develop targeted strategies for B2B audiences to drive high-quality leads and conversions.
  • Collaborate with sales, product, and content teams to ensure alignment between campaigns and business objectives.

Performance Measurement & Analytics

  • Own end-to-end campaign tracking, attribution, and performance reporting.
  • Define, monitor, and analyze KPIs including CAC, CPL, conversion rates, ROAS, and retention metrics.
  • Conduct A/B tests and leverage insights to improve efficiency across the funnel.

Optimization & Growth

  • Identify scaling opportunities while maintaining efficiency and quality of leads.
  • Implement retargeting, nurturing, and activation strategies to increase pipeline velocity.
  • Stay ahead of industry trends, tools, and competitive strategies to enhance campaign effectiveness.

Collaboration & Reporting

  • Partner with the analytics team to create dashboards and actionable insights.
  • Present performance updates, growth opportunities, and strategic recommendations to stakeholders.
  • Work closely with design and content teams to develop compelling creatives and tailored messaging.

Desired Candidate Profile

3 4 years of proven experience in performance marketing, with a strong emphasis on B2B acquisition and activation.

  • Solid track record of managing multi-channel paid campaigns (Google Ads, LinkedIn AdMixpanel, metabasetic).
  • Advanced proficiency in analytics platforms and tools (e.g., Google Analytics 4, Mixpanel, Metabase, or similar).
  • Strong command of data-driven decision-making, KPI tracking, and marketing attribution models.
  • Experience designing and optimizing funnels for lead generation, qualification, and activation.
  • Excellent understanding of B2B buying cycles and digital user journeys.
  • Strong communication skills with the ability to translate complex performance insights into actionable recommendations.

Company Industry

  • Concrete
  • Readymix
  • Cement

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Performance Marketing Specialist

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Urban Ridge Supplies

Taager is the first B2B startup specialized in supporting social sellers. We are democratizing the social e-commerce space by enabling entrepreneurs whether beginners or experienced to sell online without capital, inventory, or operational experience. We handle product selection, storage, logistics, payment collection, and customer service on behalf of our merchants.

Launched in 2019 with a team of just 8 people, we ve grown to over 700 employees across Egypt, Saudi Arabia, the UAE, and more recently, Morocco. We serve over34,000 social commerce sellers from diverse backgrounds from students seeking side income to seasoned digital marketers aiming to become independent entrepreneurs. Our sellers have access to over 2,500 high-potential products.

Our teams are driven by our mission and deeply motivated to provide the best experience for our sellers. With a commitment to quality and operational excellence, we're transforming the social commerce landscape in the MENA region!

Our Mission

To empower anyone to start and grow their own e-commerce business.

Our Vision

We envision a world where anyone can sell online, earn a living, and even build wealth all within a simple, low-risk environment. A world where the magic of technology is made accessible to the most talented merchants.

Why Join Taager?

  • You'll work in an international environment with team members from over 10 nationalities.
  • You ll have access to a very attractive compensation plan, depending on your ability to scale.
  • We invest in team development and prioritize internal promotions.
  • You ll work alongside ambitious, kind, and talented individuals

Read More

https://jobs.urbanridgesupplies.com/jobs/6496258-performance-marketing-specialist