Online Brand Marketing Specialist PalyAce

Employer Active

Posted 6 hrs ago

Experience

2 - 5 Years

Monthly Salary

$2,000 - $5,000

Job Location

Ahmedabad, Aizwal, Bangalore - India

Education

Master of Arts(PR/ Advertising)

Nationality

Indian

Gender

Any

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

1. Responsible for planning and executing brand ad campaigns for the company’s iGaming products in Southeast Asia markets; 2. Manage ad placements across major social media platforms (e.g., Facebook, Instagram, TikTok, YouTube) and vertical media channels in the betting industry; 3. Analyze performance data and optimize campaigns to improve brand exposure, CTR, and conversion rates; 4. Monitor market trends and competitors’ activities to adjust strategies proactively; 5. Collaborate with creative, content, localization, and media teams to ensure campaign alignment with local culture and compliance requirements; 6. Provide regular performance reports and insights to support broader marketing initiatives.

Desired Candidate Profile

1. Minimum 2 years of brand marketing or digital advertising experience in the iGaming industry within India Marketing; 2. Proficient in Google Ads, Meta Business Suite, and other mainstream digital advertising platforms; 3. Experience in working with betting-related media platforms or agencies, with media resources preferred; 4. Deep understanding of Southeast Asian consumer behavior and cultural sensitivities; 5. Strong data analysis and ROI-driven campaign management skills; 6. Fluent in English (additional languages like Chinese, are a plus); 7. Proficient in graphic/content tools such as Photoshop, Canva, or Figma, with basic visual design and content creation skills.

Employment Type

    Full Time

Company Industry

  • Internet
  • E-commerce
  • Dotcom

Department / Functional Area

  • Advertising
  • Media Planning
  • PR

Keywords

  • Online Advertising
  • Social Media Marketing
  • Digital Marketing
  • Content Marketing
  • Digital Brand Manager
  • Online Brand Manager
  • Brand Development Manager
  • Brand Management

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PalyAce

https://www.playace.com/en/