Marketing Manager

So Sandy

1. Marketing Strategy & Planning

• Develop and implement comprehensive marketing strategies aligned with SOSANDY vision and business objectives. Conduct market research to identify new opportunities, customer trends, and competitor activities. Plan and manage marketing budgets effectively.

2. Brand Management

• Strengthen and position the SOSANDY brand in the market. Ensure consistency in brand messaging, visual identity, and communication across all channels.

3. Campaign Management

• Plan, execute, and monitor marketing campaigns (online & offline). Manage seasonal promotions, product launches, events, and partnerships.

4. Digital Marketing & Social Media

• Oversee social media strategy and content planning across all platforms. Manage website content and online presence. Supervise digital advertising campaigns (Google Ads, Social Media Ads, etc.).

5. Content Creation & Communication

• Develop marketing content including social media posts, newsletters, brochures, and video content. Lead storytelling and content marketing initiatives. Prepare marketing materials for internal and external use.

6. Events, Activations & PR

• Organize and manage marketing events, brand activations, exhibitions, and sponsorships. Build and maintain relationships with media, influencers, and PR agencies. Handle press releases, interviews, and media coverage.

7. Customer & Market Insights

• Analyze customer behavior, feedback, and engagement. Provide regular reports on campaign performance, market trends, and customer insights.