Manager - Travel Trade

The Red Sea Development Company

Trade Training:

• Design and deliver comprehensive training programs (in-person workshops, online modules,
• webinars, e-learning) for international and regional travel trade partners.
• Develop standardized training toolkits, sales manuals, and digital content to ensure consistent messaging.
• Localize training materials to different market needs, languages, and cultural contexts.
• Collaborate with hotel operators to integrate their product knowledge into destination-wide training programs.

FAM Trips:

• Plan and execute end-to-end FAM trips for priority trade partners from regional and international markets, in alignment with the regional travel trade leads in the function.
• Develop selection criteria for partners, ensuring alignment with destination and operator priorities.
• Curate itineraries that showcase the breadth of the destination, its hotels, experiences, and attractions.
• Manage logistics, stakeholder coordination, and on-ground execution of FAM programs.
• Conduct post-trip evaluations to measure impact, capture partner feedback, and optimize future programs.

Stakeholder Engagement:

• Work with hotel operators, airlines, and Saudi Tourism Authority to co-create and co-fund training and FAM trip initiatives.
• Coordinate with internal Marketing, PR, and Digital teams to amplify training content and leverage FAM trip outcomes in communications.
• Build and maintain strong relationships with training agencies, learning platforms, and trade associations.

Performance Management:

• Establish KPIs to measure the effectiveness of training (partner engagement, completion rates, knowledge retention, conversion impact).
• Track FAM trip ROI by monitoring subsequent partner sales performance and market penetration.
• Report on training and FAM trip results to the Senior Director Travel Trade and executive leadership.

Key Processes / Workflows

• Training Program Development
• Training Delivery & Engagement
• FAM Trip Planning & Execution
• Stakeholder Collaboration
• Performance Tracking & Reporting
• Budget & Resource Management

Managerial Responsibilities

• Supervise training coordinators, agencies, or vendors supporting trade training and FAM trip execution.
• Ensure training standards, methodologies, and tools are consistently applied across markets.
• Mentor junior staff and ensure professional development opportunities.
• Manage external contractors and suppliers involved in trip logistics and training delivery.