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Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
You will lead Corporate Media in Cairo, reporting to the Chief Marketing Officer Egypt, and drive CDMO media buying strategy across the Group s corporate agenda. You ll partner closely with Brand Marketing, external media agencies, Data & Analytics and all functions to amplify L Or al s reputation and performance.
Strategy & Planning: Define and own end-to-end media buying strategy aligned with CDMO priorities and brand needs.
Execution & Activation: Oversee media buying operations (programmatic, TV, OOH, social), ensure flawless campaign delivery and creative media integrations.
Performance & Finance: Manage media budget/P&L, set KPIs, lead ROI, attribution and performance optimization.
Leadership & Stakeholder Management: Lead agency selection and performance, mentor the team, and ensure compliance with corporate policies.
Desired Candidate Profile
You re a leader who thrives on growth, entrepreneurial thinking and measurable impact. Open to all educational backgrounds. Languages: Fluent English. Key skills: Media Strategy & Planning
Media Buying & Trading Execution
Budget & P&L Management
Data & Performance Analytics (ROI / Attribution)
Agency & Vendor Management
Company Industry
- Perfumery
- Toiletries
- Personal Care
- Cosmetics
Department / Functional Area
- Advertising
- Media Planning
- PR
Keywords
- Head Of Corporate Media
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Loreal
L Or al is present in 150 markets on five continents. For more than a century, L Or al has devoted itself solely to Create beauty that moves the world ; it is now the industry world leader with 42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Within Corporate Media, you ll lead cross-divisional media innovation to build reputation, influence and business performance globally. We re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual s gender identity or expression, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
https://careers.loreal.com/en_US/jobs/JobDetail/Head-of-Corporate-Media/223426