Digital and E-commerce Manager
Accor Group
Posted 30+ days ago
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Job Description
Roles & Responsibilities
Job Title
Digital and E-commerce Manager Hospitality Marketing and Online Sales Cairo, Egypt
Job Description
Digital and E-commerce Manager Hospitality Marketing and Online Sales Cairo, Egypt
Position Overview
Sofitel Cairo Downtown is hiring a results-driven Digital and E-commerce Manager to lead its digital transformation and online commercial strategies. Located in the heart of Cairo, this luxury hotel blends French art de vivre with Egyptian elegance. This role is ideal for digital marketing professionals with strong e-commerce acumen, hospitality experience, and a vision for enhancing brand visibility and driving online conversions.
Job Details
Job Location: Cairo, Egypt
Industry: Hospitality
Function: Digital Marketing / SEO
Salary: 25000 32000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Candidate Current Location: Any
Job Type: Full Time
Job Overview Strategic Digital Leadership and Revenue Growth
As the Digital and E-commerce Manager, you will be responsible for planning, executing, and optimizing all digital marketing and e-commerce initiatives to support Sofitel Cairo Downtown s commercial goals. From driving direct bookings to leading omnichannel campaigns and user experience improvements, you ll play a key role in shaping the property s online identity and maximizing revenue.
What You ll Do
* Develop and execute end-to-end digital and e-commerce strategies aligned with brand and business targets
* Optimize the hotel s official website and mobile platforms to improve UX, SEO, and direct booking performance
* Manage e-commerce platforms, ensuring seamless product display, pricing accuracy, and transaction flows
* Lead multi-channel digital marketing campaigns (SEO, SEM, email, retargeting, and social media)
* Oversee digital content, visual branding, and promotional messaging across all online touchpoints
* Monitor web traffic, conversion rates, and online guest behavior using analytics tools (e.g., Google Analytics, Tag Manager)
* Report on KPIs and ROI of campaigns to senior leadership and adapt strategies based on performance
* Collaborate with revenue, sales, and reservations teams to align digital initiatives with rate and inventory strategy
* Stay ahead of trends in hospitality tech, digital commerce, and marketing innovation
* Manage external vendors, digital partners, and performance marketing agencies
* Lead and mentor an internal digital team or marketing coordinators, if applicable
Ideal Profile Digital Strategy and Hospitality Focus
* Bachelor s degree in Marketing, Business, Digital Media, or related field
* 5+ years of experience in digital marketing and e-commerce, preferably within the hotel or luxury travel sector
* Proven track record of increasing direct bookings, online revenue, and web performance metrics
* Strong knowledge of CMS platforms and e-commerce systems such as Shopify, Magento, or similar
* Hands-on experience with SEO/SEM, display ads, CRM campaigns, and social media strategy
* Familiarity with hospitality distribution platforms and OTA performance metrics is a plus
* Advanced proficiency in Google Analytics, Google Ads, and reporting dashboards
* Strong leadership and project management skills
* Fluent in English; Arabic is a plus
* Digital certifications (e.g., Google Analytics, Meta Ads, HubSpot) are preferred
Why Join Us Sofitel Cairo Downtown
* Join an international brand that celebrates French sophistication and local heritage
* Access career mobility and learning programs through Accor s global network
* Enjoy competitive benefits and a collaborative work culture in the heart of Cairo
* Influence the digital direction of one of Egypt s most iconic luxury properties
* Be part of a team that thrives on innovation, elegance, and unforgettable guest experiences
About the Company
Sofitel Cairo Downtown is part of the Accor Group, a global leader in hospitality with over 5,000 hotels and destinations in more than 110 countries. Located on the banks of the Nile, Sofitel Cairo offers unmatched luxury, panoramic views, and world-class service. At Accor, you re more than an employee you re a Heartist , empowered to innovate, connect, and grow in a brand that believes hospitality is a work of heart. Join us and shape the future of digital luxury hospitality in Egypt. Post Details
Position Overview
Sofitel Cairo Downtown is hiring a results-driven Digital and E-commerce Manager to lead its digital transformation and online commercial strategies. Located in the heart of Cairo, this luxury hotel blends French art de vivre with Egyptian elegance. This role is ideal for digital marketing professionals with strong e-commerce acumen, hospitality experience, and a vision for enhancing brand visibility and driving online conversions.
Job Details
Job Location: Cairo, Egypt
Industry: Hospitality
Function: Digital Marketing / SEO
Salary: 25000 32000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Candidate Current Location: Any
Job Type: Full Time
Job Overview Strategic Digital Leadership and Revenue Growth
As the Digital and E-commerce Manager, you will be responsible for planning, executing, and optimizing all digital marketing and e-commerce initiatives to support Sofitel Cairo Downtown s commercial goals. From driving direct bookings to leading omnichannel campaigns and user experience improvements, you ll play a key role in shaping the property s online identity and maximizing revenue.
What You ll Do
* Develop and execute end-to-end digital and e-commerce strategies aligned with brand and business targets
* Optimize the hotel s official website and mobile platforms to improve UX, SEO, and direct booking performance
* Manage e-commerce platforms, ensuring seamless product display, pricing accuracy, and transaction flows
* Lead multi-channel digital marketing campaigns (SEO, SEM, email, retargeting, and social media)
* Oversee digital content, visual branding, and promotional messaging across all online touchpoints
* Monitor web traffic, conversion rates, and online guest behavior using analytics tools (e.g., Google Analytics, Tag Manager)
* Report on KPIs and ROI of campaigns to senior leadership and adapt strategies based on performance
* Collaborate with revenue, sales, and reservations teams to align digital initiatives with rate and inventory strategy
* Stay ahead of trends in hospitality tech, digital commerce, and marketing innovation
* Manage external vendors, digital partners, and performance marketing agencies
* Lead and mentor an internal digital team or marketing coordinators, if applicable
Ideal Profile Digital Strategy and Hospitality Focus
* Bachelor s degree in Marketing, Business, Digital Media, or related field
* 5+ years of experience in digital marketing and e-commerce, preferably within the hotel or luxury travel sector
* Proven track record of increasing direct bookings, online revenue, and web performance metrics
* Strong knowledge of CMS platforms and e-commerce systems such as Shopify, Magento, or similar
* Hands-on experience with SEO/SEM, display ads, CRM campaigns, and social media strategy
* Familiarity with hospitality distribution platforms and OTA performance metrics is a plus
* Advanced proficiency in Google Analytics, Google Ads, and reporting dashboards
* Strong leadership and project management skills
* Fluent in English; Arabic is a plus
* Digital certifications (e.g., Google Analytics, Meta Ads, HubSpot) are preferred
Why Join Us Sofitel Cairo Downtown
* Join an international brand that celebrates French sophistication and local heritage
* Access career mobility and learning programs through Accor s global network
* Enjoy competitive benefits and a collaborative work culture in the heart of Cairo
* Influence the digital direction of one of Egypt s most iconic luxury properties
* Be part of a team that thrives on innovation, elegance, and unforgettable guest experiences
About the Company
Sofitel Cairo Downtown is part of the Accor Group, a global leader in hospitality with over 5,000 hotels and destinations in more than 110 countries. Located on the banks of the Nile, Sofitel Cairo offers unmatched luxury, panoramic views, and world-class service. At Accor, you re more than an employee you re a Heartist , empowered to innovate, connect, and grow in a brand that believes hospitality is a work of heart. Join us and shape the future of digital luxury hospitality in Egypt. Post Details
Company Industry
- Hotels
- Hospitality
Department / Functional Area
- Chefs
- F&B
- Housekeeping
- Front Desk
Keywords
- Digital And E-commerce Manager
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