CRM Manager - Loyalty Program Lulu center - Sole Proprietorship LLC

Multiple Vacancies

Posted 30+ days ago

Experience

8 - 15 Years

Job Location

Abu Dhabi - United Arab Emirates (UAE)

Education

Masters in Computer Application(Computers), MBA/PG Diploma in Business Mgmt(Marketing)

Nationality

Any Arab National, Any GCC National, Any European National, Indian

Gender

Any

Vacancy

10 Vacancies

Job Description

Roles & Responsibilities

• Experience in managing Loyalty Marketing for enterprise business

• Create data-led Loyalty Marketing strategy

• Design loyalty marketing calendar with clear objectives and expected outcomes

• Design and manage campaigns and customer journeys to enhance overall customer engagement & brand Loyalty

• Periodically evaluate the performance of the journeys by leveraging Test control methodology and make necessary changes to achieve the maximum impact

• Evaluate online journeys and setup necessary touchpoints to increase the overall conversion rate for ecommerce

• Expert in customer selection, and campaign measurement techniques

• Manage program communications through all channels (App – Push, NFC, Newsletters, SMS, whatsapp channel)

• Responsible for achieving overall ROI numbers and incremental revenue targets

• Monitor and measure NPS for the program

• Co-ordinate with group marketing to drive loyalty initiatives

• Develop initiatives to attract and retain the most valuable customers and maximize their lifetime value (CLTV)

Desired Candidate Profile

* Post Graduate Degree in Marketing, Sales or Management
* Relevant experience: 8+ years of Loyalty marketing & CRM Experience in FMCG market/ Supermarket/ Hypermarket / Grocery Business and ecommerce is a must

* Knowledge of customer acquisition and retention strategies

* Exceptional verbal and written communication skills

* Social and emotional awareness to tailor interactions for individual customers

* Ability to collaborate well with other customer care team member

* Analytical and data-driven

* Ability to work in a fast-paced environment while managing multiple tasks

* Technology skills in CRM software & Analytical skills.

* Good presentation and communication skills

* Proficient in Excel & PowerPoint tools.

* Good inter-personal skills.

Employment Type

    Full Time

Company Industry

  • Retail

Department / Functional Area

  • ERP
  • CRM (IT Software)

Keywords

  • CRM
  • Loyalty
  • Customer Retention
  • Growth Strategy
  • Loyalty Marketing Specialist
  • CRM & Loyalty Manager

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Lulu center - Sole Proprietorship LLC

LULU GROUP INTERNATIONAL (LuLu Group) is a highly diversified conglomerate with successful business entities in strategic locations worldwide. Founded by the acclaimed business visionary Yusuff Ali M.A, LuLu Group has become a key contributor in the Gulf region’s economic standing with an annual turnover worth USD 8 billion. Headquartered in Abu Dhabi, the capital of the United Arab Emirates, it is a world-renowned purveyor of an international business portfolio that ranges from hypermarket operations to shopping mall development, manufacturing and trading of goods, hospitality assets, and real estate. LuLu Group mainly operates in 22 countries located across the Middle East, Asia, US, and Europe. LuLu Group International, a true follower of ethical business practices: Spearheaded by Chairman and Managing Director Yusuff Ali M.A A major player in the economic scenario of the Middle East with an annual turnover of USD 8 billion and staff force of more than 57,000 Worldwide operations cover business divisions in retail segment for the popular hypermarket brand, shopping mall destinations, food processing plants, wholesale distribution, hospitality properties, and real estate development Retail stores present in the UAE, India, Saudi Arabia, Bahrain, Kuwait, Oman, Egypt, Malaysia, and Indonesia; with distribution companies located in India, US, Europe, Middle East countries, and the Philippines and more trading offices expected to rise in Turkey, and Vietnam

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Shesveer

Y TOWER, MUROOR ROAD, AL NAHYAN CAMP, ABU DHABI, Abu Dhabi, United Arab Emirates, 4048 Gurugram, Gurugram, Haryana, Abu Dhabi, United Arab Emirates (UAE)

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