Content Marketing Coordinator

Scale Army

Role Overview:
The Content Marketing Coordinator will support the planning, creation, and distribution of content that builds brand awareness, drives engagement, and contributes to pipeline growth. Reporting to the Content Marketing Manager, this person will help manage timelines, workflows, and publication schedules across multiple content channels. This role is ideal for someone creative, organized, and eager to grow their content marketing career in a collaborative SaaS environment.

Key Responsibilities:

Content Planning & Coordination

• Assist in executing content strategies aligned with company goals and campaign priorities.
• Manage timelines, deliverables, and approvals for content initiatives.
• Collaborate with internal experts and external partners to develop high-quality assets such as whitepapers, guides, and podcasts.
• Contribute ideas for creative campaigns and new content formats.

Content Creation & Repurposing

• Draft, edit, and publish content for blogs, emails, and social media.
• Repurpose long-form content (e.g., webinars, reports) into shorter, engaging formats for multiple channels.
• Apply SEO best practices and optimize evergreen content for rankings and engagement.

Distribution & Performance Tracking

• Support content distribution across social media, email, and website channels.
• Monitor and report on content performance metrics and recommend improvements.

Qualifications:

Experience

• 1 3 years of experience in marketing, ideally with exposure to content creation or campaign coordination.
• Degree in Marketing, Communications, Journalism, or a related field is preferred.

Skills

• Familiarity with CRMs (HubSpot), CMS tools (WordPress), and design platforms (Canva, Figma, Adobe).
• Basic understanding of SEO and analytics tools such as Google Analytics and SEMrush.
• Strong writing, editing, and organizational skills.
• Ability to manage multiple projects in a fast-paced environment.
• Creative storyteller who enjoys producing clear, engaging content.
• Highly organized and comfortable juggling multiple priorities.
• Collaborative, communicative, and detail-oriented.
• Analytical mindset, eager to learn from performance data and optimize results.

What Success Looks Like:

• Consistent delivery of high-quality, on-brand content that supports engagement and lead generation.
• Strong cross-team collaboration and alignment with marketing initiatives.
• Positive feedback on content quality and impact from internal stakeholders.
• Steady growth in content performance metrics such as traffic, engagement, and MQL contribution.

Opportunity:
This role offers the chance to develop a strong foundation in B2B content marketing while contributing directly to a global SaaS company s brand voice and visibility. You ll gain exposure to multiple aspects of marketing, from strategy to execution, and collaborate closely with an experienced, supportive team. Apply now!