Commercial Director Chalhoub Group

We re looking for a driven, high-energy professional with a background in product, sales, or category management with a brand or distributor to join our team as Commercial Director. In this role, you will oversee key commercial functions including P&L ownership, distribution strategy, brand portfolio management, team leadership, and digital transformation, while reporting directly to the General Manager of Luxury Tech.

Responsibilities

• Strategic & Commercial Leadership
  Be responsible for the multi-million-dollar P&L of the distribution business Revenue, OP%, and cash.
• Develop the business plan of the brand(s) in line with the strategic direction of the vertical and seek the buy-in of the Vice President (where applicable) or President
• Agree on portfolio s commercial KPIs for the year with VP/President and cascade to the team; continuously monitor progress toward strategic objectives.
• Develop long-term vision for the category and a brand acquisition strategy.
• Identify gaps in the portfolio to match customer aspirations and scout new brands.
• Manage portfolio of brands (scale fast successful brands or terminate quickly failed ones).
• Review bi-annual list of underperforming retailers (distribution-specific) to ensure remedial plan is implemented.
• Ensure all OPEX and CAPEX commitments remain within monthly budget allotments.
• Deliver business KPIs as agreed with VP (budget, P&L, People Metrics).

Channel Development & Distribution Management

• Drive setup of distribution channels within electronics, hardware, and beauty categories.
• Maintain CXO-level relationships within key channel categories and drive strategic growth.
• Identify strategic channels including independent retail and operators.
• Manage contractual relationships, negotiations, and gross margin management with resellers.
• Develop promotional campaigns and maintain a 6-month calendar of channel-wise promotions.
• Align with marketing and communications to coordinate launch events and retail marketing plans (6- and 12-month cycles).
• Work closely with the brand to ensure ROI on channel marketing initiatives and be accountable for a MDF % regarding channel development.
• Ensure that IRR by store conforms to the Group s guidelines.

Sales Team & People Leadership

• Manage a team of key account managers and field sales officers to drive growth in distribution channels.
• Mentor and coach the team and lead them to achieve the brand vision and business plan milestones.
• Assign operational responsibility to team while keeping accountability for deliverables.
• Identify gaps in competencies and manpower within the team; work with People Partner and Digital Business Manager to address them.
• Participate in the Group s succession planning by identifying high-potential talent, especially potential captains.
• Set People KPIs (e.g., nationalization, turnover rates) and cascade to line managers.

Operational & Cross-functional Management

• Work closely with key functions Logistics, Supply Chain, and Finance to ensure efficient channel management.
• Partner with Group leadership on transformation and automation projects to improve cost and time efficiency.
• Work with Talent Acquisition and People teams for the recruitment of channel sales teams and in-store promoters.
• Align operationally with Brand(s) for implementation of contractual agreements.
• Set yearly fiscal and manpower budgets and use available dashboards to monitor budget realization.
• Ensure that monthly and annual financial statements prepared by the finance team reflect the business s true financial position.

Digital & Customer Experience

• Create a strong digital revenue channel for the brand(s) including eCommerce, apps, and in-store digital experiences.
• Develop an evolving hybrid customer journey to build, grow, and sustain a community of loyal customers.
• Manage investments in store networks (openings, renovations, closures) and digital platforms.

Sales Performance & Continuous Improvement

• Be responsible for monthly revenue targets and complete management of sell-in and sell-out.
• Measure and evaluate sales team performance and drive for success.
• Measure and evaluate support processes and drive continuous process improvement to help partners succeed.
• Identify key points in the sales process that can be enhanced through technology and lead improvements to systems and tools.
• React with agility to underperforming or successful initiatives.