Cards Portfolio Manager

Client of Outsized

Employer Active

Posted 7 hrs ago

Experience

6 - 8 Years

Job Location

Kuwait - Kuwait

Education

Bachelor of Arts

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

This individual would be required to enhance customer acquisition, engagement, and retention through targeted, data-informed lifecycle marketing strategies that optimize card portfolio performance and align with business objectives.

Roles & Responsibilities:

  • Analyze debit and credit card portfolio performance across acquisition, activation, usage, and retention metrics.
  • Identify and recommend targeted campaigns to drive spend, reduce attrition, and increase customer engagement
  • Collaborate with Product and Marketing teams to design and launch lifecycle campaigns.
  • Monitor campaign performance and provide actionable insights for continuous improvement.
  • Conduct competitive benchmarking and market analysis to inform strategy.
  • Prepare and present regular portfolio performance reports to senior stakeholders.
  • Ensure compliance with internal risk policies.
  • Develop and execute multi-channel lifecycle marketing campaigns (email, mobile, digital, direct mail).
  • Partner with cross-functional teams (Product, Risk, Compliance, Legal) to ensure campaign alignment and governance.
  • Continuously test, measure, and optimize campaign effectiveness using A/B testing and performance analytics.

KPI:

  • Increase in card activation and usage rates
  • Reduction in customer attrition
  • Campaign ROI and conversion rates
  • Customer engagement metrics (e.g., open/click rates, spend lift)
  • Compliance and audit adherence

Desired Candidate Profile

Knowledge and Experience:

  • Bachelor s degree in Marketing, Business, Economics, or related field
  • Experience in financial services, preferably in cards or payments
  • Strong analytical and storytelling skills using data
  • Understanding of customer segmentation and personalization strategies
  • Familiarity with marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign)

Mandatory Skills:

  • Proven experience in card portfolio performance analysis
  • Strong understanding of customer lifecycle marketing (Cards)
  • Proficiency in both English and Arabic is preferred
  • Proficiency in SQL, Excel, and data visualization tools (e.g., Tableau, Power BI)
  • Cards Portfolio Management
  • Campaign performance tracking & reporting
  • Stakeholder communication and presentation
  • Regulatory awareness in financial marketing
  • Project management and cross-functional collaboration

Company Industry

  • Banking
  • Financial Services
  • Broking

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Cards Portfolio Manager

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Client of Outsized

Our client a Global Payments Firm is currently carrying out a project for a Leading Bank in Kuwait. To support with this, our client is looking to onboard a Card Portfolio Manager to join their team.

https://talent.outsized.com/live-opportunities/project-3793