Advertising Expert

Korek Telecom

Job Overview
Summary
To plan, implement, monitor, and optimize advertising activities in the Baghdad region in alignment with Korek s marketing and communication strategy. This role focuses on delivering impactful advertising campaigns across all media platforms and ensuring brand consistency across all touchpoints.
Key Responsibilities
• Execute advertising campaigns based on the marketing and communication plan and ensure alignment with the corporate strategy.
• Coordinate with HQ and external agencies to deliver effective ATL & BTL advertising activities.
• Develop localized advertising concepts that enhance Korek s visibility and brand positioning in the Baghdad region.
• Monitor and report on media placements, outdoor advertising, and digital media performance in the region.
• Evaluate advertising content and creative materials to ensure adherence to brand guidelines and messaging standards.
• Track and analyze the performance of advertising initiatives and recommend adjustments for better results.
• Coordinate and ensure the distribution of promotional materials to Points of Sale (POS) and monitor effectiveness.
• Assist in the development of media strategies, audience targeting, and channel selection for campaigns.
• Support the implementation of PR and sponsorship-related advertising elements in the region.
• Maintain continuous feedback loop with internal departments and external vendors for advertising execution.
• Ensure cost-effective execution of advertising activities while maintaining high creative and strategic standards.
Competencies
• Strong knowledge of advertising strategies and media buying practices (digital, print, outdoor).
• Excellent communication and coordination skills with internal and external stakeholders.
• Strong reporting and analytical skills, with the ability to evaluate campaign performance.
• Familiarity with creative development and production processes for advertising.
• Ability to ensure brand consistency and integrity in all advertising efforts.
• Highly organized, detail-oriented, and capable of managing multiple campaigns simultaneously.